Author: a.ishmuratova

  • Migrating from 8th Wall to MyWebAR: FAQ for the Community

    Migrating from 8th Wall to MyWebAR: FAQ for the Community

    Over the past few weeks we have seen an unusually high number of questions about migrating projects from 8th Wall to MyWebAR. We decided to bring everything together in one place: our view on what is happening in the WebAR market and a short FAQ covering the most common migration questions we receive from developers…

  • DEVAR: 10 Years. What’s Next?

    DEVAR: 10 Years. What’s Next?

    Over the past 10 years, DEVAR has grown from a pioneer in consumer AR into a company with a truly global footprint: over 15 million phygital products sold in 74 countries, more than 300,000 users and creators on the MyWebAR platform, projects spanning more than 180 countries, and the trust of international brands and publishers.…

  • MyWebAR surpasses 300,000 users. What’s next?

    MyWebAR surpasses 300,000 users. What’s next?

    After yesterday’s news about the shutdown of 8th Wall, many people wrote to us. Our answer is simple. We are moving forward calmly and preparing several things that will make creators’ lives easier. DEVAR.AI We are preparing a major update. It will completely rethink the process of creating and integrating augmented reality. In parallel, we…

  • What’s New on MyWebAR: Real-Time Data Widgets, Live YouTube, and Smarter Preview

    What’s New on MyWebAR: Real-Time Data Widgets, Live YouTube, and Smarter Preview

    You build real things on MyWebAR, so the platform should feel light, quick, and helpful. This update focuses on exactly that. A lighter dashboard and account area, live data inside scenes, native live YouTube streaming, and a preview that feels closer to a real device. No app installs. Just your browser and your scenes. A…

  • Real Estate: 11 AR Ideas for Developers, Architects, and Builders

    Real Estate: 11 AR Ideas for Developers, Architects, and Builders

    A guide for those who want to turn plans and renderings into measurable outcomes: sell faster, align decisions faster, build faster, and commission assets faster. All scenarios are browser-based (no app), designed for phones and tablets today, and compatible with glasses tomorrow. Why it matters for business Real estate and construction are long funnels with…

  • Seeing Is Believing: How AR Is Already Delivering Business Results

    Seeing Is Believing: How AR Is Already Delivering Business Results

    A few years ago, augmented reality sat in the marketing toolkit as a novelty – great for a moment of delight, hard to tie to a line item on the P&L. That era is over. In interviews with seven leaders across design, education, manufacturing, gaming infrastructure, and digital marketing, a consistent pattern emerges: when AR…

  • How Food and Beverage Startups Can Leverage AR Packaging to Boost Sales

    How Food and Beverage Startups Can Leverage AR Packaging to Boost Sales

    Today, Entrepreneur released a new article by Anna Belova, Founder and CEO of DEVAR — and, as always, it’s full of practical ideas that any business can apply right now. Whether you’re an independent creator or a global brand, these insights can help you rethink how you connect with your customers. In her piece, Anna…

  • 12 AR Ideas for the Travel Industry

    12 AR Ideas for the Travel Industry

    Tourism has always been associated with emotions, discoveries, and memories. But in 2025, travel will also be associated with technology. Augmented reality is no longer just an experiment — it is becoming the infrastructure for tourism. Today, thanks to WebAR technology, travelers don’t need to download apps: they scan a QR code, open a link,…

  • The content of the future in AR/MR glasses — and 12 ideas you can prototype in WebAR right now

    The content of the future in AR/MR glasses — and 12 ideas you can prototype in WebAR right now

    We are entering an era where digital layers no longer live “inside the screen.” Augmented and mixed reality glasses promise to make information a natural part of the world around us — layered over architecture, products, exhibits, and workplaces. This is becoming possible thanks to progress in compact displays for glasses (more than 50 companies…

  • HOW TO: Create an AR try-on with the new Sunglasses Slider plugin

    HOW TO: Create an AR try-on with the new Sunglasses Slider plugin

    Buying glasses online is tough without a fitting room. That’s why we built Sunglasses Slider: a simple WebAR try-on that lets people flip through several frames in seconds and see what actually fits. It runs in the browser, so no apps, no special setup. What you’ll prepare You’ll need four lightweight 3D models of sunglasses…

  • Japan’s Biggest STEAM Event Meets MyWebAR

    Japan’s Biggest STEAM Event Meets MyWebAR

    The NIKKEI STEAM 2025 Symposium “Change the Rule: Challenging Common Sense,” organized by Nikkei Inc. (Osaka Head Office), kicked off on August 8 and ran at full pace across Osaka and Tokyo. At the center of the action, our partner Daiwabo Information System Co., Ltd. (DIS) showcased MyWebAR in a hands-on format, giving students and…

  • New on Forbes: Why Your Product Packaging Needs Augmented Reality. Right Now

    New on Forbes: Why Your Product Packaging Needs Augmented Reality. Right Now

    Today, Forbes published a new article by Anna Belova, founder and CEO of DEVAR, that’s a must-read for anyone working in marketing, product design, or packaging innovation. Even if you think you’ve seen it all when it comes to AR-enhanced packaging, we’re willing to bet you’ll discover a few fresh ideas inside. Packaging is often…

  • 6 MyWebAR Features You Probably Didn’t Know About

    6 MyWebAR Features You Probably Didn’t Know About

    MyWebAR is a no-code platform designed to enable developers, marketers, and educators to launch interactive AR experiences right from their browser, no apps required. But even experienced users may not realize the full potential of the platform. Beyond the basics, MyWebAR offers advanced features that greatly expand your capabilities, from AR games to immersive product…

  • WebAR Playbook: 11 Ideas for Events

    WebAR Playbook: 11 Ideas for Events

    WebAR has finally matured enough to thrive in the chaos of live events. Everything launches directly in the mobile browser, which means audiences skip the “App Store barrier” and connect with interactivity through a single scan. Below are 11 tested and scalable scenarios that organizers of sports matches, concert tours, museums and exhibitions can implement…

  • We Love Our Friends!

    We Love Our Friends!

    We constantly come across new videos, clips, and publications created in MyWebAR. And these are only the ones where users remembered to tag us! Below is an ever-growing list of creators who inspire and teach others how to work with our platform in their videos. If you’re currently working with MyWebAR, post your work, tag…

  • 17 Inspiring Ways to Use Augmented Reality in Education

    17 Inspiring Ways to Use Augmented Reality in Education

    Augmented reality is no longer just a futuristic concept. It’s a practical tool changing how we learn, teach, and experience the world around us. When used in education, AR makes abstract concepts tangible, fosters creativity, and engages students in entirely new ways. From primary schools to universities, here are 17 inspiring ideas for using AR…

  • 10 Unusual AR Ideas for Retail That Go Beyond Fitting Rooms

    10 Unusual AR Ideas for Retail That Go Beyond Fitting Rooms

    Retail is changing. Again. As consumers expect more immersive and personalized experiences, augmented reality becomes not just a trend but a strategic tool. And you don’t need to wait for futuristic glasses or invest in complex apps. With WebAR, you can launch experiences today that work straight from a browser. Here are 10 unexpected and…

  • AR Marketing + AI In 2025: Why Brands Should Jump In Right Now

    AR Marketing + AI In 2025: Why Brands Should Jump In Right Now

    7.5 billion smartphones already support WebAR, and mass-market AR glasses from various brands, headsets like Apple Vision Pro, Quest 3, and even Meta Ray-Bans are gradually accustoming us to “look through the camera” by default. Shopify reports that products you can “touch” in AR sell 40% better and are returned less often. But the real…

  • HOW TO Build an AR Scene with Spatial Tracking on MyWebAR

    HOW TO Build an AR Scene with Spatial Tracking on MyWebAR

    We are entering a new era of web-based augmented reality — where AR is no longer limited to printed pictures or QR codes, but instead flows freely through the spaces around us. This is where Spatial Tracking comes in. With Spatial Tracking, your digital content no longer clings to a flat surface or a static marker.…

  • Spatial Tracking: A New Chapter in the Evolution of AR

    Spatial Tracking: A New Chapter in the Evolution of AR

    In this article, we’re diving into spatial tracking on the MyWebAR platform. We launched this tracking type a year ago, and today it has become an essential tool for building AR experiences — simple, versatile, and visually powerful. Today, we’re transforming the beautiful city of Hong Kong using spatial tracking.In a place where ultramodern skyscrapers…

  • Bringing Animation to Life: Teaching Kids AR with MyWebAR

    Bringing Animation to Life: Teaching Kids AR with MyWebAR

    We’ve got something truly inspiring on the blog! Sam Guilmard, Digital Director at Playbound, shares how he introduced kids aged 12–16 to the magic of animation and augmented reality — using MyWebAR. From hand-painted flipbooks to interactive AR posters, this workshop turned creativity into immersive tech. Curious how it all came together in under an…

  • How to Create an AR Project with a Cylindrical Marker

    How to Create an AR Project with a Cylindrical Marker

    AR has the power to turn everyday packaging — like drink cans, coffee cups, and bottles — into interactive experiences. In this tutorial, you’ll learn how to create an AR experience using a cylindrical marker — for example, the packaging of a drink can — with the AR on a Curved Image tracking feature on…

  • 40 Ideas for Using AR in Packaging

    40 Ideas for Using AR in Packaging

    Augmented reality turns packaging into a powerful communication channel between a brand and its customer. It makes a product interactive, informative, and engaging. Did you know that DEVAR is celebrating its 10th anniversary in 2025? For the past decade, we’ve been working with AR technology since its earliest days and have sold around 14 million…

  • What’s the Most Popular AR Content Type? MyWebAR User Survey Results

    What’s the Most Popular AR Content Type? MyWebAR User Survey Results

    As a leading no-code platform for creating and publishing augmented reality experiences, MyWebAR is excited to share the results of our first-ever user survey. With responses from over 1,500 participants, the survey offers a unique glimpse into how AR is being used across industries — and what challenges creators face today. Most Popular Industries for…

  • What’s New on the MyWebAR Platform — Faster, Easier, and More Intuitive AR Tools

    What’s New on the MyWebAR Platform — Faster, Easier, and More Intuitive AR Tools

    We’ve updated MyWebAR to make AR creation even simpler and more flexible. Whether you’re adding AR to products, creating educational materials, or experimenting with digital art, these new tools will save you time and make your projects even better. Let’s break it down! What’s new in MyWebAR: Flexible editing of 2D markers in a project…

  • How AI is Powering the Future of WebAR: A Look at MyWebAR’s Innovations

    How AI is Powering the Future of WebAR: A Look at MyWebAR’s Innovations

    AI and WebAR: A Game-Changing Combination Artificial Intelligence is driving digital transformation across industries, and its integration with WebAR is making immersive experiences more accessible than ever. Unlike traditional AR, WebAR operates entirely in a browser, eliminating the need for app downloads and simplifying content delivery for businesses, educators, and marketers. The 2025 Deloitte Tech…

  • Turning Cities into Canvases: How AR is Redefining Public Art

    Turning Cities into Canvases: How AR is Redefining Public Art

    In this exclusive interview for the MyWebAR Blog, Levan Geliashvili Eredeli — art manager, curator, and founder of Street Gallery — shares how he’s revolutionizing public spaces with augmented reality. From Berlin City Walls to the vibrant streets of Vienna, Levan uses AR technology to transform urban environments into immersive, interactive art galleries. Discover how…

  • Transform Your AR Projects with the Power of AI on MyWebAR

    Transform Your AR Projects with the Power of AI on MyWebAR

    MyWebAR has been integrating AI tools for three years now, and each month we introduce even more possibilities for our subscribers. We’re dedicated to enhancing AR creation for every field — whether you’re in marketing, packaging, advertising, the restaurant industry, tourism, education, art, or retail. Discover how these features can bring your ideas to life…

  • 15 Ideas for Using Augmented Reality: Trends for 2025

    15 Ideas for Using Augmented Reality: Trends for 2025

    Augmented reality continues to revolutionise industries, offering creative and impactful ways to engage users and solve business challenges. As we look toward 2025, here are 15 trending applications of AR drawn from innovative ideas across various domains. Marketing Innovations AR-Powered Packaging Enhance product packaging by embedding AR experiences that tell your brand story or demonstrate…

  • How to Add Augmented Reality to Your T-Shirt: A Beginner’s Guide

    How to Add Augmented Reality to Your T-Shirt: A Beginner’s Guide

    In September, India celebrates one of its most beloved holidays — Ganesha’s birthday. This festival, which lasts for 10 days, is marked with grand celebrations throughout the country. Inspired by the occasion, we decided to create something special: a t-shirt featuring Ganesha in augmented reality! Step 1: Creating the Marker To bring our t-shirt to…

  • Daiwabo signs exclusive AR deal with DEVAR in Japan

    Daiwabo signs exclusive AR deal with DEVAR in Japan

    Pioneering AR in Japan: Daiwabo Information System concludes an exclusive distributor agreement with phygital company DEVAR Entertainment. Daiwabo Information System, Co., Ltd. (hereinafter referred to as DIS; Head Office: Kita-ku, Osaka; President: Hiroyuki Matsumoto) and DEVAR Entertainment LLC (hereinafter referred to as DEVAR; Head Office: Palo Alto, California, USA; Founder and CEO: Anna Belova), a…

  • What’s next after Meta Spark AR?

    What’s next after Meta Spark AR?

    Meta announced that it’s shutting down the Spark AR platform on January 14, 2025. This event raises many questions: What does it mean for the industry as a whole and for AR creators who are used to creating content for specific social networks? How can they adapt to these changes? Let’s dive in. What Might…

  • This Type of Content Will Impact Businesses Around the World

    This Type of Content Will Impact Businesses Around the World

    Here are the opportunities and obstacles entrepreneurs need to know about. A new article from Anna Belova, Founder and CEO of DEVAR was published in Entrepreneur. This article aims to provide entrepreneurs with basic knowledge and understanding of the potential of immersive technologies and generative AI in business and discuss their impact on the global…

  • AR in Education: Experiences from Brazilian University Professors

    AR in Education: Experiences from Brazilian University Professors

    In this interview, we explore the experiences of Brazilian university professors who have integrated augmented reality into their educational programs. As pioneers of this innovative technology, these professors share their challenges, successes, and insights on using AR to enhance learning and student engagement. Through their stories, we gain a deeper understanding of how AR is…

  • Updates on MyWebAR Platform

    Updates on MyWebAR Platform

    We have compiled several updates for the MyWebAR platform: Graphics Quality, AI Codewriter, Zoom In Appearance Extension, and Animation Sequence Extension. 1. Graphics Quality — New Options for Setting Graphics Quality Enhance the overall rendering quality of your AR experience. Please note that higher quality settings may affect performance on low-end devices. If you know…

  • AR, VR, and AI: Driving Education’s Evolution 

    AR, VR, and AI: Driving Education’s Evolution 

    Michael Voskoboynik, an innovative educator, has been integrating cutting-edge technologies like AR, VR, and AI into his teaching. After discovering his work through several publications and learning about his participation in ISTELive 2024 in Denver (CO), we reached out for a brief interview. Here, Michael shares insights into his projects and the transformative impact of…